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Digitise to Decarbonise!
Author: Zef Fugaz. Originally published Jan 2023 by Tally Group. View the original post. How to help your customers take climate action with a click. At Tally Digital, our mission is to ‘create customer experiences with good energy’. ‘Good energy’ for customers comes from the gift of knowledge, being empowered to make informed choices and…
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Zef’s Management Ethos
Now that I have over seven years experience leading and managing Design/UX teams, I’m clear on what works and what doesn’t. I’ve never been a “command and control” manager – the type who is authoritative and decisive and usually has their team living in fear. My approach in recent years has been to be the quiet one working diligently behind…
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Tsunami of Confusion
The information graphics created to inform people on the Samoan tsunami about to hit New Zealand didn’t send a clear message. When disaster hits it spreads on the internet like wildfire. But the information graphics the public are served up are next to useless for making an informed decision on whether or not you’re in…
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Get Real!
Digital content should be there to enhance and extend an already compelling real-world experience, not replace, clutter or dominate it.
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Card Sorting Doesn’t Cut the Custard
Why I don’t use Card Sorting Card sorting is a simple technique in User Experience Design where a group of users are guided to arrange subject-headings under pre-determined categories or into groups which make sense to them. For example, a card labelled “apples” might logically sit under a category labelled “fruit”. It can be…
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11 Must-Follow Kiwi User Experience Evangelists on Twitter
Being down-under often means we are off the radar. But did you know that New Zealand is also brimming with UX (User Experience) evangelists? This is my list of Twitter must-follows for any New Zealander interested in locals talking about usability, user experience, information architecture and interaction design. This is by no means a comprehensive…
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Gimme Good Service
Those companies who wrap a service around their product are doing a roaring trade.
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Tabatha the Service Design Goddess
Business owners, service delivery managers, business analysts and user experience consultants could learn a lot from tacky reality TV shows like ‘Tabatha’s Salon Takeover’. The straight-talking Ozzie, Tabatha Coffey lends her sound advice and styling expertise to help make over America one salon at a time in this new series (Friday’s, 9.30pm on TV3). In…
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