Blog

  • Digitise to Decarbonise!

    Digitise to Decarbonise!

    Author: Zef Fugaz. Originally published Jan 2023 by Tally Group. View the original post. How to help your customers take climate action with a click. At Tally Digital, our mission is to ‘create customer experiences with good energy’. ‘Good energy’ for customers comes from the gift of knowledge, being empowered to make informed choices and…

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  • Zef’s Management Ethos

    Zef’s Management Ethos

    Now that I have over seven years experience leading and managing Design/UX teams, I’m clear on what works and what doesn’t. I’ve never been a “command and control” manager – the type who is authoritative and decisive and usually has their team living in fear. My approach in recent years has been to be the quiet one working diligently behind…

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  • User Centred Design with Microsoft Expression

    User Centred Design with Microsoft Expression

    A presentation from my archives – many of the points made in these slides are still relevant today. A brief presentation I did at ‘Microsoft Expression for Art’s Sake‘ – a 3 Day Silverlight Camp held in Wellington, New Zealand in April 2009. It makes the simple point that, while Expression is a great tool-set,…

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  • Power to the People!

    Power to the People!

    A presentation from my archives – many of the points made in these slides are still relevant today. Extracts from a workshop at GOVIS 2007. This one-day intensive workshop taught attendees how to incorporate user goals and agency needs into the web design process. Workshop presenters: Zef Fugaz, Bob Medcalf, Elyssa Timmer. Feedback from the…

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  • Kids Clothing Online: Shopping Experience

    Kids Clothing Online: Shopping Experience

    A presentation from my archives – many of the points made in these slides are still relevant today. Extracts from a 2006 presentation to one of the world’s largest manufacturers and retailers of kids clothing. We investigated their in store experience and how this might be translated online. E-Commerce for Kids Fashion Clothing from Zef…

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  • Notes From User Experience Week 2008

    Notes From User Experience Week 2008

    A presentation from my archives – many of the points made in these slides are still relevant today. Notes From User Experience Week 2008 from Zef Fugaz

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  • Be Very Afraid…

    Be Very Afraid…

    With around 75% of New Zealand homes online that leaves about a million people who do still do not have access to the internet in this country. Worldwide an estimated one billion people have access. That’s leaves around 5.7 billion who don’t. The main reasons are they can’t afford it, are too young to pick…

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  • People to the Power

    People to the Power

    The electricity industry is undergoing a revolution in New Zealand and overseas. Here’s a look at some of the latest activity…

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